Social Media Coordinator for Strategy and Standards

East Carolina University, United States

Updated: 17 days ago
Location: Greenville, SOUTH CAROLINA
Deadline: 02 Apr 2026

Position Details
Position Information


Job Title Social Media Coordinator for Strategy and Standards
Position Number 947082
Vacancy Open to All Candidates
Time-Limited No
Department Homepage https://university-communications.ecu.edu/
Advertising Department NEWS AND COMMUNICATIONS
Division Chancellor
Classification Title 13201 Public Communication Specialist
Competency Level 2 - Journey
Working Title Social Media Coordinator for Strategy and Standards
Number of Vacancies 1
Full Time Equivalent (FTE) 1.0
Full Time or Part Time Full Time
Recruitment Range $35,880 - $70,189
Anticipated Hiring Range $47,473 - $56,035
Salary Grade Equivalency NC13
Work Schedule Monday-Friday, occassional weekend & evening
Work Hours 8:00 a.m. - 5:00 p.m.
Position Location (City) Greenville
Job Category Staff - Professional
Organizational Unit Overview
University Communication (UC) translates ECU’s message into strategic and compelling communication and campaigns through the university website, news releases, its official social media, East magazine, storytelling, production of promotional videos and video news stories along with infographics, creation and development of promotional brochures, and annual reports. The purpose is to provide strategic communication and marketing guidance and support to increase the knowledge, understanding, appreciation and support of the University and its work with broad and varied constituencies, from prospective students to identified thought leaders to prospective donors.
Through ECU News Services UC performs media relations, public affairs, internal communication and strategic communication work on behalf of the university and reports and disseminates information about events, activities, research, policies, individuals and alumni of the University, through the media, videos, website and other owned publications and platforms.
Job Duties
The Social Media Coordinator for Strategy and Standards under the direction of the Manager of Digital Strategy develops and implements strategic content for East Carolina University’s flagship social media accounts, ECU News Services social media, and university leadership accounts — including Facebook, Instagram, X, TikTok, LinkedIn, Bluesky, Threads and YouTube — that have a combined audience of 430K+ followers.
The Social Media Coordinator for Strategy and Standards is part of a three-person team that works closely and collaboratively to align priorities and content strategy. In addition to this role and the Manager of Digital Strategy, the team includes the Social Media Coordinator for Recruitment Strategy.
The Social Media Coordinator for Strategy and Standards is a key part of the team that defines and evolves ECU’s online presence, working to increase visibility with target audiences while leveraging digital strategies to enhance student and community engagement, alumni relations and brand identity.
Minimum Education/Experience
Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.
License or Certification required by statute or regulation
None
Preferred Experience, Skills, Training/Education
Membership in a professional communications organization. Volunteer work or previous employment relating to public relations and/or social media, writing, editing, graphic design, and desktop publishing is also of benefit.
Prior experience as a social media manager, public relations coordinator, communications specialist, editor, writer, journalist, copywriter, event planner or project manager.
Extensive knowledge of social media technology/software, writing skills, graphics production and AP Stylebook compliance.
Experience with Adobe Creative Suite, Canva, EMMA, Sprout Social, Monday.com, photo/video editing, and Giphy.
License or Certification required by the Department
None
Special Instructions to Applicant
  • Please ensure your full range of knowledge, skills, abilities, experience and education are listed on your application. Do not write ‘see resume’ on your application when completing the job duties section.
  • If you answer the questions at the end of the application, please ensure your application reflects the knowledge, skills, abilities and experiences to support your answers (see job duties section of previous employment).
  • Failure to answer the questions at the end of the application will not preclude your application from being considered but may result in your application not receiving full consideration of your knowledge, skills, and abilities.
  • Applicants must be currently authorized to work in the United States on a full-time basis.
Job Open Date 03/19/2026
Job Close Date - Positions will be posted until 11:59 p.m. EST on this date; If no closing date is indicated, the position will be posted until filled and may close at any time after the recruitment has been completed. 04/02/2026
Open Until Filled No
Quick Link for Direct Access to Posting https://ecu.peopleadmin.com/postings/92286
Alternate option
If no applicants apply who meet the required competency level and training & experience requirements, then management may consider other applicants. Salary would be determined based on budget, UNC salary administration, and/or candidate qualifications.
Nondiscrimination Statement
East Carolina University is committed to workforce success and cultivating a culture of care for our employees. ECU prohibits unlawful discrimination and harassment based on race/ethnicity, color, genetic information, national origin, religion, sex, sexual orientation, gender identity, age, disability, political affiliation, and veteran status. All qualified applicants will receive consideration for employment without regard to their protected veteran status or disability.
Individuals requesting accommodation under the Americans with Disabilities Act Amendments Act (ADAAA) should contact the ADA Coordinator at (252) 737-1018 (Voice/TTY) or ADA-Coordinator@ecu.edu .
Eligibility for Employment
Final candidates are subject to criminal & sex offender background checks. Some vacancies also require credit or motor vehicle checks. ECU participates in E-Verify. Federal law requires all employers to verify the identity and employment eligibility of all persons hired to work in the United States. If highest degree earned is from an institution outside of the U.S. and its territories, final candidates are required to have their degree validated as equivalent to the degree conferred by a regionally accredited college or university in the U.S.
Department for People Operations, Success, and Opportunity
If you experience any problems accessing the system or have questions about the application process, please contact the Department for People Operations, Success, and Opportunity at (252) 328-9847 or toll free at 1-866-489-1740 or send an email to employment@ecu.edu. Our office is available to provide assistance Monday-Friday from 8:00-5:00 EST.

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