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-platform data integration, audience analytics and strategic performance reporting. Through a blend of technical expertise with strategic storytelling, the position collaborates with college partners and
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consultation to campus partners on content structure, digital storytelling, visual presentation and content governance. Analyze data from web analytics, search platforms and engagement tools to identify trends
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a cross-platform UX strategy for digital communications and engagement. Conduct audience journey mapping and usability research to guide experience design. Use data, testing and analytics to inform
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strategies to continuously improve content across all university owned channels, paid campaigns, earned efforts and customer engagement systems. Reports to the Senior Director, Data Strategy. Additional Basic
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research, optimization, and decision analytics. • Supply chain engineering and logistics systems. • Human factors and ergonomics. • Data analytics, artificial intelligence and machine learning
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strategy into creative materials and conceptual outcomes. Manage content and updates to social media website within www.kent.edu . Maximize social media monitoring tools, analytics, and trend data to provide
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that support both the college and university’s strategic objectives. Provide reports to the Dean and UCM on campaign performance, audience engagement, and strategic insights, ensuring data-informed decision
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Faculty Support, Systems Development and Innovations, Web Presence, UX and Accessibility, Enterprise Architecture, Data Management and Analytics, and Organizational Effectiveness. Develop and manage IT
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for processes such as employment, promotion and tenure, benefits, payroll, records retention, and reporting. Performs a variety of administrative functions ensuring data integrity and compliance with university
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depending on departmental needs (e.g., Marketing Analytics, Social Media Marketing, and Digital Marketing). Additional Basic Function – if applicable: The department offers courses primarily in-person and