2 coding-theory-"Multiple"-"Humboldt-Stiftung-Foundation" positions at SUNY University at Buffalo
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between academic theory and practical insights into human behavior. Using advanced neuromarketing tools like eye-tracking, facial coding, and galvanic skin response, the lab help uncovers what drives
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experiences. The Behavioral Research Lab in the Marketing Department bridges the gap between academic theory and practical insights into human behavior. Using advanced neuromarketing tools like eye-tracking
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